Bravo, Apple.
You just aired your latest commercial for your newest product — the iPad Air.
And is it ever a good one.
Perhaps your best to date.
With Robin Williams channeling “Dead Poets Society” as he narrates your exquisite copy, coupled with direct passages from Walt Whitman (a quintessential man of 19th century disruption) hammering home your message of:
“Go out there, people, and create!”
…this ad exemplifies why you lead the pack.
And why, readers of this blog, your story matters.
What will your verse be?
I’d love to know.
