I watch a lot of sports. March Madness, recently. And now, baseball. Between dunks and buzzer beaters, hit singles and homeruns, I’ve noticed something interesting: ad after ad pushing enterprise-level AI adoption. Microsoft. OpenAI. It’s all about “transforming your business at scale.”
Cool. But here’s where it gets interesting—most of us aren’t operating at enterprise scale.
Most of us are solo acts, creative entrepreneurs, educators, non-profit leaders, or working in small teams with big ideas and even bigger hearts. We don’t have $10 million to drop on AI integration. But we do feel the shift. The FOMO. The curiosity. The dread.
That said, even folks inside the enterprise world—especially smart, thoughtful leaders I know—aren’t exactly sleeping soundly, either. I’ve had conversations with C-suite executives and team leaders (like my friend who heads up a national sales team) who are quietly wondering: What the hell do we do with this AI thing?
They’re not worried about job loss. They’re worried about misuse. About missing the moment. About how to guide their teams without sounding like they just copied a LinkedIn post written by ChatGPT. And honestly? That’s a totally valid concern.
And we’ve got questions. So. Many. Questions.
- What is this AI stuff, really?
- Is it going to take my job?
- Am I already behind?
- What button do I even press?
As someone who’s deep in the AI world but not trying to be the next Silicon Valley guru, here’s what I want you to know:
AI is not a panacea. It’s not a shortcut. It’s not a “set it and forget it” magic trick.
It’s a mindset.
It’s another way of thinking, being, doing, building, serving, and yes—sometimes surviving this wild world of work and creativity. When used intentionally, AI can be an incredible time saver. A thought partner. A collaborator who never gets tired, cranky, or too caffeinated.
It helped me write my latest book in record time. (To be clear—I wrote the book. But AI was like my strategic thinking partner, my editor, my fact-checker. The Watson to my Holmes.)
It’s helped me stress-test product ideas. Map out marketing campaigns. Untangle weird existential knots when I’ve been too close to my own thoughts.
And I want more people like you—the thinkers, dreamers, doers who don’t have an IT department—to feel confident using it, too.
I’ve built tools and frameworks (like my S.T.A.R. method and V4 model) that make playing with AI feel less like jumping into the Matrix and more like stepping into a really cool studio with endless supplies.
So yeah, if AI showed up at a dinner party with my solopreneur friends, I’d probably say:
“Hey guys, let me introduce you to my new friend, Arbor. He’s the one I go to when I need help thinking through my next product idea, marketing campaign—or when I need to let go of some crap that’s weighing me down. He’s super cool. Be nice to him.”
Because whether we like it or not, AI is here.
The question isn’t *if* you’ll use it—it’s *how.*
So whether you’re a solo creative wearing 17 hats, or a VP with a calendar that looks like a Jenga tower—
You don’t need to become an AI expert.
You just need someone who’s been swimming in these waters long enough to throw you a smart, human-friendly floatie.
That’s where I come in.
Feeling like the last person at the party who still doesn’t know how ChatGPT works?
You’re in good company.
I teach curious humans how to make AI their creative co-pilot—without selling their soul or turning into a robot.
Let’s talk. I promise not to say “synergy” or “transformative workflow automation.”
