I imagine you’re a super nice person. Your profile photo indicates that anyway.

You may have a family, kids, people you love and care about, who love and care about you. I’m sure you are just as eager to earn a good living as the next person.

Believe me, I get it.

And I’m sure your company offers incredible products and services for businesses who need what you sell.

I get that, too.

I’m also a nice person with kids and a family who loves me. I run a business that provides exceptional products and services to clients who value what I bring to the table. I have bills to pay, events to attend, content to create, a life to live.

Just like everyone else these days.

Here’s why I’ve been ignoring your messages:

  1. You haven’t spent any time getting to know me. You don’t even call me by my correct name! Strike one.
  2. You are doing reach out campaigns exactly the wrong way. Maybe your boss or supervisor tells you that this is a numbers game. “Connect with as many people as possible and then blast them!” And they’d be right. Sales IS a numbers game. But it’s a relationship game, too. Maybe even BEFORE it’s a numbers game, it’s a relationship game. Take the time to get to know the people you are messaging. Strike two.
  3. You blasted me with three different sales messages, each one all about YOUR services in one way or another. Nothing about me or my needs. Strike three.

If you’re genuinely interested in getting to know me and my business, great. I welcome that kind of authentic dialog.

If you’re simply blasting as many LinkedIn profiles as possible hoping to catch someone, then I wish you luck moving forward with that approach.

I won’t respond.

And I certainly won’t buy any of your products or services.

In good faith and with the best intentions,

Mary Lou

About

Mary Lou Kayser

Mary Lou Kayser is a bestselling author, poet, and host of the Play Your Position podcast. Over the course of her unique career, she has influenced thousands of people to become more powerful as leaders, writers, and thinkers in their respective professional practices. She writes, teaches, and speaks about universal insights, ideas, and observations that empower audiences worldwide how to bet on themselves.

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